agent marketing skill risk: medium
DataForSEO Live SEO Data Tools
Defines commands, MCP tools, prerequisites, cost checks, and output formats for retrieving live SERP, keyword, backlink, on-page, and AI visibility data via the DataForSEO extensio…
- Policy sensitive
- Human review
- External action: medium
SKILL 4 files · 1 folder
SKILL.md
--- name: claude-seo-seo-dataforseo description: ")" --- # DataForSEO: Live SEO Data (Extension) Live search data via the DataForSEO MCP server. Provides real-time SERP results (organic + images), keyword metrics, backlink profiles, on-page analysis, content analysis, business listings, AI visibility checking, and LLM mention tracking across 10 API modules with 79+ MCP tools. ## Prerequisites This skill requires the DataForSEO extension to be installed: ```bash ./extensions/dataforseo/install.sh ``` **Check availability:** Before using any DataForSEO tool, verify the MCP server is connected by checking if `serp_organic_live_advanced` or any DataForSEO tool is available. If tools are not available, inform the user the extension is not installed and provide install instructions. ## API Credit Awareness DataForSEO charges per API call. Be efficient: - Prefer bulk endpoints over multiple single calls - Use default parameters (US, English) unless user specifies otherwise - Cache results mentally within a session; don't re-fetch the same data - Warn user before running expensive operations (full backlink crawls, large keyword lists) ## Cost Guardrails **Before every DataForSEO MCP call**, run cost estimation: ``` python scripts/dataforseo_costs.py check <endpoint> [--count N] ``` - If `"status": "approved"` → proceed with the API call - If `"status": "needs_approval"` → show the cost estimate to the user and ask for confirmation before proceeding - If `"status": "blocked"` → inform the user that the daily budget limit would be exceeded; do NOT proceed **After each API call completes**, log the cost: ``` python scripts/dataforseo_costs.py log <endpoint> <actual_cost> ``` **User commands for cost management:** - `/seo dataforseo costs today` → show today's spending breakdown - `/seo dataforseo costs summary` → show 7-day spending history - `/seo dataforseo costs config --mode threshold --threshold 0.50` → configure approval mode Load `references/cost-tiers.md` for the full pricing table, budget presets, and cost reduction tips. ## Quick Reference | Command | What it does | |---------|-------------| | `/seo dataforseo serp <keyword>` | Google organic SERP results | | `/seo dataforseo serp-images <keyword>` | Google Images SERP results | | `/seo dataforseo serp-youtube <keyword>` | YouTube search results | | `/seo dataforseo youtube <video_id>` | YouTube video deep analysis | | `/seo dataforseo keywords <seed>` | Keyword ideas and suggestions | | `/seo dataforseo volume <keywords>` | Search volume for keywords | | `/seo dataforseo difficulty <keywords>` | Keyword difficulty scores | | `/seo dataforseo intent <keywords>` | Search intent classification | | `/seo dataforseo trends <keyword>` | Google Trends data | | `/seo dataforseo backlinks <domain>` | Full backlink profile | | `/seo dataforseo competitors <domain>` | Competitor domain analysis | | `/seo dataforseo ranked <domain>` | Ranked keywords for domain | | `/seo dataforseo intersection <domains>` | Keyword/backlink overlap | | `/seo dataforseo traffic <domains>` | Bulk traffic estimation | | `/seo dataforseo subdomains <domain>` | Subdomains with ranking data | | `/seo dataforseo top-searches <domain>` | Top queries mentioning domain | | `/seo dataforseo onpage <url>` | On-page analysis (Lighthouse + parsing) | | `/seo dataforseo tech <domain>` | Technology stack detection | | `/seo dataforseo whois <domain>` | WHOIS registration data | | `/seo dataforseo content <keyword/url>` | Content analysis and trends | | `/seo dataforseo listings <keyword>` | Business listings search | | `/seo dataforseo ai-scrape <query>` | ChatGPT web scraper for GEO | | `/seo dataforseo ai-mentions <keyword>` | LLM mention tracking for GEO | --- ## SERP Analysis ### `/seo dataforseo serp <keyword>` Fetch live Google organic search results. **MCP tools:** `serp_organic_live_advanced` **Default parameters:** location_code=2840 (US), language_code=en, device=desktop, depth=100 **Also supports:** The `serp_organic_live_advanced` tool supports Google, Bing, and Yahoo via the `se` parameter. Specify "bing" or "yahoo" to switch search engines. **Output:** Rank, URL, title, description, domain, featured snippets, AI overview references, People Also Ask. ### `/seo dataforseo serp-youtube <keyword>` Fetch YouTube search results. Valuable for GEO. YouTube mentions correlate most strongly with AI citations. **MCP tools:** `serp_youtube_organic_live_advanced` **Output:** Video title, channel, views, upload date, description, URL. ### `/seo dataforseo youtube <video_id>` Deep analysis of a specific YouTube video: info, comments, and subtitles. YouTube mentions have the strongest correlation (0.737) with AI visibility, making this critical for GEO analysis. **MCP tools:** `serp_youtube_video_info_live_advanced`, `serp_youtube_video_comments_live_advanced`, `serp_youtube_video_subtitles_live_advanced` **Parameters:** video_id (the YouTube video ID, e.g., "dQw4w9WgXcQ") **Output:** Video metadata (title, channel, views, likes, description), top comments with engagement, subtitle/transcript text. ### `/seo dataforseo serp-images <keyword>` Fetch live Google Images search results. See which images rank for a keyword, which domains dominate image results, and identify visual content opportunities. **MCP tools:** `serp_google_images_live_advanced` **Default parameters:** location_code=2840 (US), language_code=en, device=desktop, depth=100 **Parameters:** keyword (required), depth (optional, max 700, billed per 100-result increment), search_param (optional, e.g. "site:example.com") **Cost warning:** Using `site:` or `filetype:` operators incurs **5x API cost**. Warn user before running filtered queries. **Output:** Position, title, alt text, source page URL, direct image URL, domain, encoded URL. **Analysis to provide:** - Domain dominance: which sites own the most image positions (top 10 domains by count) - Alt text patterns: common title/alt text patterns in top-ranking images - Format distribution: WebP vs JPEG vs PNG in top results (infer from image_url extension) - Opportunity identification: keywords where user has organic rankings but no image presence --- ## Keyword Research ### `/seo dataforseo keywords <seed>` Generate keyword ideas, suggestions, and related terms from a seed keyword. **MCP tools:** `dataforseo_labs_google_keyword_ideas`, `dataforseo_labs_google_keyword_suggestions`, `dataforseo_labs_google_related_keywords` **Default parameters:** location_code=2840 (US), language_code=en, limit=50 **Output:** Keyword, search volume, CPC, competition level, keyword difficulty, trend. ### `/seo dataforseo volume <keywords>` Get search volume and metrics for a list of keywords. **MCP tools:** `kw_data_google_ads_search_volume` **Parameters:** keywords (array, comma-separated), location_code, language_code **Output:** Keyword, monthly search volume, CPC, competition, monthly trend data. ### `/seo dataforseo difficulty <keywords>` Calculate keyword difficulty scores for ranking competitiveness. **MCP tools:** `dataforseo_labs_bulk_keyword_difficulty` **Parameters:** keywords (array), location_code, language_code **Output:** Keyword, difficulty score (0-100), interpretation (Easy/Medium/Hard/Very Hard). ### `/seo dataforseo intent <keywords>` Classify keywords by user search intent. **MCP tools:** `dataforseo_labs_search_intent` **Parameters:** keywords (array), location_code, language_code **Output:** Keyword, intent type (informational, navigational, commercial, transactional), confidence score. ### `/seo dataforseo trends <keyword>` Analyze keyword trends over time using Google Trends data. **MCP tools:** `kw_data_google_trends_explore` **Parameters:** keywords (array), location_code, date_from, date_to, language_code **Output:** Keyword, time series data, trend direction, seasonality signals. --- ## Domain & Competitor Analysis ### `/seo dataforseo backlinks <domain>` Comprehensive backlink profile analysis. **MCP tools:** `backlinks_summary`, `backlinks_backlinks`, `backlinks_anchors`, `backlinks_referring_domains`, `backlinks_bulk_spam_score`, `backlinks_timeseries_summary` **Default parameters:** limit=100 per sub-call **Output:** Total backlinks, referring domains, domain rank, spam score, top anchors, new/lost backlinks over time, dofollow ratio, top referring domains. ### `/seo dataforseo competitors <domain>` Identify competing domains and estimate traffic. **MCP tools:** `dataforseo_labs_google_competitors_domain`, `dataforseo_labs_google_domain_rank_overview`, `dataforseo_labs_bulk_traffic_estimation` **Output:** Competitor domains, keyword overlap %, estimated traffic, domain rank, common keywords. ### `/seo dataforseo ranked <domain>` List keywords a domain ranks for with positions and page data. **MCP tools:** `dataforseo_labs_google_ranked_keywords`, `dataforseo_labs_google_relevant_pages` **Default parameters:** limit=100, location_code=2840 **Output:** Keyword, position, URL, search volume, traffic share, SERP features. ### `/seo dataforseo intersection <domain1> <domain2> [...]` Find shared keywords and backlink sources across 2-20 domains. **MCP tools:** `dataforseo_labs_google_domain_intersection`, `backlinks_domain_intersection` **Parameters:** domains (2-20 array) **Output:** Shared keywords with positions per domain, shared backlink sources, unique keywords per domain. ### `/seo dataforseo traffic <domains>` Estimate organic search traffic for one or more domains. **MCP tools:** `dataforseo_labs_bulk_traffic_estimation` **Parameters:** domains (array) **Output:** Domain, estimated organic traffic, estimated traffic cost, top keywords. ### `/seo dataforseo subdomains <domain>` Enumerate subdomains with their ranking data and traffic estimates. **MCP tools:** `dataforseo_labs_google_subdomains` **Parameters:** target (domain), location_code, language_code **Output:** Subdomain, ranked keywords count, estimated traffic, organic cost. ### `/seo dataforseo top-searches <domain>` Find the most popular search queries that mention a specific domain in results. **MCP tools:** `dataforseo_labs_google_top_searches` **Parameters:** target (domain), location_code, language_code **Output:** Query, search volume, domain position, SERP features, traffic share. --- ## Technical / On-Page ### `/seo dataforseo onpage <url>` Run on-page analysis including Lighthouse audit and content parsing. **MCP tools:** `on_page_instant_pages`, `on_page_content_parsing`, `on_page_lighthouse` **Usage:** - `on_page_instant_pages`:Quick page analysis (status codes, meta tags, content size, page timing, broken links, on-page checks) - `on_page_content_parsing`:Extract and parse page content (plain text, word count, structure) - `on_page_lighthouse`:Full Lighthouse audit (performance score, accessibility, best practices, SEO, Core Web Vitals) **Output:** Pages crawled, status codes, meta tags, titles, content size, load times, Lighthouse scores, broken links, resource analysis. ### `/seo dataforseo tech <domain>` Detect technologies used on a domain. **MCP tools:** `domain_analytics_technologies_domain_technologies` **Output:** Technology name, version, category (CMS, analytics, CDN, framework, etc.). ### `/seo dataforseo whois <domain>` Retrieve WHOIS registration data. **MCP tools:** `domain_analytics_whois_overview` **Output:** Registrar, creation date, expiration date, nameservers, registrant info (if public). --- ## Content & Business Data ### `/seo dataforseo content <keyword/url>` Analyze content quality, search for content by topic, and track phrase trends. **MCP tools:** `content_analysis_search`, `content_analysis_summary`, `content_analysis_phrase_trends` **Parameters:** keyword (for search/trends) or URL (for summary) **Output:** Content matches with quality scores, sentiment analysis, readability metrics, phrase trend data over time. ### `/seo dataforseo listings <keyword>` Search business listings for local SEO competitive analysis. **MCP tools:** `business_data_business_listings_search` **Parameters:** keyword, location (optional) **Output:** Business name, description, category, address, phone, domain, rating, review count, claimed status. --- ## AI Visibility / GEO ### `/seo dataforseo ai-scrape <query>` Scrape what ChatGPT web search returns for a query. Real GEO visibility check: see which sources ChatGPT cites for your target keywords. **MCP tools:** `ai_optimization_chat_gpt_scraper` **Parameters:** query, location_code (optional), language_code (optional). Use `ai_optimization_chat_gpt_scraper_locations` to look up available locations. **Output:** ChatGPT response content, cited sources/URLs, referenced domains. ### `/seo dataforseo ai-mentions <keyword>` Track how LLMs mention brands, domains, and topics. Critical for GEO. Measures actual AI visibility across multiple LLM platforms. **MCP tools:** `ai_opt_llm_ment_search`, `ai_opt_llm_ment_top_domains`, `ai_opt_llm_ment_top_pages`, `ai_opt_llm_ment_agg_metrics` **Parameters:** keyword, location_code (optional), language_code (optional). Use `ai_opt_llm_ment_loc_and_lang` for available locations/languages and `ai_optimization_llm_models` for supported LLM models. **Workflow:** 1. Search LLM mentions with `ai_opt_llm_ment_search` (find mentions of a brand/keyword across LLM responses) 2. Get top cited domains with `ai_opt_llm_ment_top_domains` (which domains are most cited for this topic) 3. Get top cited pages with `ai_opt_llm_ment_top_pages` (which specific pages are most cited) 4. Get aggregate metrics with `ai_opt_llm_ment_agg_metrics` (overall mention volume, trends) **Output:** LLM mention count, top cited domains with frequency, top cited pages, mention trends over time, cross-platform visibility scores. **Advanced:** Use `ai_opt_llm_ment_cross_agg_metrics` for cross-model comparison (how mentions differ across ChatGPT, Claude, Perplexity, etc.). --- ## Available Utility Tools Additional DataForSEO MCP tools are available for internal use but do not have dedicated commands. Load `references/tool-catalog.md` when you need to find a specific utility tool (location lookups, bulk operations, historical data, filter options). ## Cross-Skill Integration When DataForSEO MCP tools are available, other claude-seo skills can leverage live data: - **seo-audit**:Spawn `seo-dataforseo` agent for real SERP, backlink, on-page, and listings data - **seo-technical**:Use `on_page_instant_pages` / `on_page_lighthouse` for real crawl data, `domain_analytics_technologies_domain_technologies` for stack detection - **seo-content**:Use `kw_data_google_ads_search_volume`, `dataforseo_labs_bulk_keyword_difficulty`, `dataforseo_labs_search_intent` for real keyword metrics, `content_analysis_summary` for content quality - **seo-page**:Use `serp_organic_live_advanced` for real SERP positions, `backlinks_summary` for link data - **seo-images**:Use `serp_google_images_live_advanced` for competitor image SERP data, cross-reference with on-page image audit - **seo-geo**:Use `ai_optimization_chat_gpt_scraper` for real ChatGPT visibility, `ai_opt_llm_ment_search` for LLM mention tracking - **seo-plan**:Use `dataforseo_labs_google_competitors_domain`, `dataforseo_labs_google_domain_intersection`, `dataforseo_labs_bulk_traffic_estimation` for real competitive intelligence ## Error Handling - **MCP server not connected**: Report that DataForSEO extension is not installed or MCP server is unreachable. Suggest running `./extensions/dataforseo/install.sh` - **API authentication failed**: Report invalid credentials. Suggest checking DataForSEO API login/password in MCP config - **Rate limit exceeded**: Report the limit hit and suggest waiting before retrying - **No results returned**: Report "no data found" for the query rather than guessing. Suggest broadening the query or checking location/language codes - **Invalid location code**: Report the error and suggest using the locations lookup tool to find the correct code ## Output Formatting Match existing claude-seo output patterns: - Use tables for comparative data - Prioritize issues as Critical > High > Medium > Low - Include specific, actionable recommendations - Show scores as XX/100 where applicable - Note data source as "DataForSEO (live)" to distinguish from static analysis
REQUIRED CONTEXT
- DataForSEO extension installed
- MCP server connected
OPTIONAL CONTEXT
- location_code
- language_code
- device
- depth
- tone
TOOLS REQUIRED
- web_search
- code_execution
ROLES & RULES
- Before using any DataForSEO tool, verify the MCP server is connected.
- Prefer bulk endpoints over multiple single calls.
- Use default parameters (US, English) unless user specifies otherwise.
- Cache results mentally within a session; don't re-fetch the same data.
- Warn user before running expensive operations.
- Before every DataForSEO MCP call, run cost estimation.
- If status is approved, proceed; if needs_approval, show estimate and ask for confirmation; if blocked, do not proceed.
- After each API call completes, log the cost.
- Report that DataForSEO extension is not installed when MCP server is unreachable.
- Report invalid credentials on authentication failure.
- Report rate limit hit and suggest waiting on rate limit exceeded.
- Report no data found rather than guessing when no results returned.
- Report error and suggest using locations lookup on invalid location code.
- Use tables for comparative data.
- Prioritize issues as Critical > High > Medium > Low.
- Include specific, actionable recommendations.
- Show scores as XX/100 where applicable.
- Note data source as DataForSEO (live).
EXPECTED OUTPUT
- Format
- markdown
- Schema
- markdown_sections · Command, MCP tools, Default parameters, Output, Analysis to provide
- Constraints
- use tables for comparative data
- prioritize issues as Critical > High > Medium > Low
- include specific actionable recommendations
- show scores as XX/100 where applicable
- note data source as DataForSEO (live)
SUCCESS CRITERIA
- Provide real-time SERP, keyword, backlink, on-page, and AI visibility data
- Follow cost estimation and logging before/after every call
- Match existing claude-seo output patterns
- Handle errors by reporting exact issues and suggesting fixes
FAILURE MODES
- May skip cost estimation on repeated calls
- May fail to detect missing extension
- May exceed budget without user confirmation
CAVEATS
- Dependencies
- DataForSEO extension installed
- references/cost-tiers.md
- references/tool-catalog.md
- scripts/dataforseo_costs.py
- Ambiguities
- Description field contains only ")" which appears to be a formatting error or placeholder.
QUALITY
- OVERALL
- 0.88
- CLARITY
- 0.85
- SPECIFICITY
- 0.95
- REUSABILITY
- 0.90
- COMPLETENESS
- 0.90
IMPROVEMENT SUGGESTIONS
- Replace the broken description ")" with a concise one-sentence summary of the skill's purpose.
- Add a short 'version' or 'last_updated' field at the top for maintainability.
USAGE
Copy the prompt above and paste it into your AI of choice — Claude, ChatGPT, Gemini, or anywhere else you're working. Replace any placeholder sections with your own context, then ask for the output.
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